---
title: "groas Blog: Insights on AI & Google Ads (page 3)"
description: "Stay updated with the groas blog for trends, tips, and news on AI marketing to optimize campaigns and boost ROAS. Page 3 of 69."
url: "https://groas.com/blog/page/3"
image: "https://groas.com/og/groas.jpg"
---

# groas Blog

- [All Blogs](https://groas.com/blog)
- [Google Ads Best Practices](https://groas.com/category/google-ads-best-practices)
- [AI For Google Ads](https://groas.com/category/ai-for-google-ads)
- [Google Ads News](https://groas.com/category/google-ads-news)

* [![Tiny model figures crowd through a grand library and leave empty-handed, while across the street small dated newsstands hand out orange answer slips.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/7cf067df-5899-4036-9cad-e5cec1e1cd15.png)](https://groas.com/post/postmortem-bots-read-our-category-pages)
  ## [Postmortem: AI Bots Fetched Our Hub Pages Hundreds of Times. They Fed Zero Live Answers.](https://groas.com/post/postmortem-bots-read-our-category-pages)
  [October 20, 2026 • 10 min read](https://groas.com/post/postmortem-bots-read-our-category-pages)

  [Written by Alexander Perelman](https://groas.com/post/postmortem-bots-read-our-category-pages)
* [![Cartoon of a contractor proudly showing a chart of a leak to a homeowner standing in a flooded kitchen: monitoring a problem isn't fixing it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/b325a07b-4c76-4b72-bc10-5547bfe940ee.png)](https://groas.com/post/the-does-it-actually-fix-anything-checkl)
  ## [The AEO Trial Checklist: 18 Checks That Prove a Tool Shipped a Fix](https://groas.com/post/the-does-it-actually-fix-anything-checkl)
  [October 20, 2026 • 9 min read](https://groas.com/post/the-does-it-actually-fix-anything-checkl)

  [Written by Alexander Perelman](https://groas.com/post/the-does-it-actually-fix-anything-checkl)
* ## [White-Label Dynamic Landing Page Integration for Agencies: What It Is and How to Set It Up](https://groas.com/post/white-label-dynamic-landing-page-integration-agencies)
  [October 19, 2026 • 4 min read](https://groas.com/post/white-label-dynamic-landing-page-integration-agencies)

  [Written by Alexander Perelman](https://groas.com/post/white-label-dynamic-landing-page-integration-agencies)
* ## [Comparing Brand Visibility Across ChatGPT, Perplexity, Gemini and Google AI Overviews](https://groas.com/post/comparing-brand-visibility-across-ai-platforms)
  [October 19, 2026 • 5 min read](https://groas.com/post/comparing-brand-visibility-across-ai-platforms)

  [Written by Alexander Perelman](https://groas.com/post/comparing-brand-visibility-across-ai-platforms)
* [![A glowing speedometer with cut wires sits alone on a garage floor beside the oil stain of a missing car, measuring a car that isn't there.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/74150655-81a2-41e6-ac9c-7dd614b43714.png)](https://groas.com/post/monitor-audit-or-execute-ai-search-tools)
  ## [AI Search Tools Ranked by What They Actually Fix](https://groas.com/post/monitor-audit-or-execute-ai-search-tools)
  [October 19, 2026 • 10 min read](https://groas.com/post/monitor-audit-or-execute-ai-search-tools)

  [Written by Alexander Perelman](https://groas.com/post/monitor-audit-or-execute-ai-search-tools)
* [![Clay workers proudly padlock, paint over, lock away and sweep out a shop's openings, while a small courier with a blank notepad can't get in.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/faac2c9a-6ad0-4d4b-a3cf-d7e5e901d340.png)](https://groas.com/post/postmortem-how-a-perfectly-good-website)
  ## [Postmortem: How Four Sensible Site Changes Killed AI Citations](https://groas.com/post/postmortem-how-a-perfectly-good-website)
  [October 19, 2026 • 9 min read](https://groas.com/post/postmortem-how-a-perfectly-good-website)

  [Written by Alexander Perelman](https://groas.com/post/postmortem-how-a-perfectly-good-website)
* [![A tiny handwritten price tag reading $490/mo peeks out from under a towering pile of gold award rosettes, one boasting 97/100.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/ed164537-7bb8-4530-8ab7-f5330e9367c2.png)](https://groas.com/post/we-optimized-a-landing-page-for-ai-overv)
  ## [The AI Overview–Optimized Pricing Page That Buried Its Price](https://groas.com/post/we-optimized-a-landing-page-for-ai-overv)
  [October 19, 2026 • 10 min read](https://groas.com/post/we-optimized-a-landing-page-for-ai-overv)

  [Written by Alexander Perelman](https://groas.com/post/we-optimized-a-landing-page-for-ai-overv)
* [![An arcade claw lifts one small, neat paper block with a red date stamp, while a long dusty essay scroll lies below, too unwieldy to grab.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/d68f9eb6-7ab3-41ed-934c-1436c3eb990b.png)](https://groas.com/post/the-ai-citation-swipe-file-11-page-block)
  ## [The AI Citation Swipe File: 11 Page Blocks Built to Stand Alone](https://groas.com/post/the-ai-citation-swipe-file-11-page-block)
  [October 19, 2026 • 11 min read](https://groas.com/post/the-ai-citation-swipe-file-11-page-block)

  [Written by Alexander Perelman](https://groas.com/post/the-ai-citation-swipe-file-11-page-block)
* [![A brass quotation mark served in a restaurant check folder, its receipt unrolling off the table into a heap: one AI citation carries a very long bill.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/65b76009-1a0c-4150-8124-866d74c3e68c.png)](https://groas.com/post/what-one-ai-citation-actually-costs-the)
  ## [What One AI Citation Costs: The AEO Bill, Line by Line](https://groas.com/post/what-one-ai-citation-actually-costs-the)
  [October 19, 2026 • 10 min read](https://groas.com/post/what-one-ai-citation-actually-costs-the)

  [Written by Alexander Perelman](https://groas.com/post/what-one-ai-citation-actually-costs-the)
* [![Tiny model town: numbered shops line an empty street while the whole crowd gathers at a new answer stage, where workers put up billboards around it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/325b4bb5-37db-4d36-b365-0a1a6dbd9a16.png)](https://groas.com/post/from-ten-blue-links-to-cited-answers-a-d)
  ## [From Rankings to Citations: How Google’s Search Page Changed, 2023–2026](https://groas.com/post/from-ten-blue-links-to-cited-answers-a-d)
  [October 19, 2026 • 10 min read](https://groas.com/post/from-ten-blue-links-to-cited-answers-a-d)

  [Written by Alexander Perelman](https://groas.com/post/from-ten-blue-links-to-cited-answers-a-d)
* [![A woman staples 'MISSING' cat posters to a lamppost while the cat sleeps on the poster stack under her arm — what's missing was hers all along.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/081b0cda-7ba7-43fd-837e-0c0d5c68cd14.png)](https://groas.com/post/your-ai-content-gap-is-mostly-pages-you)
  ## [Your AI Content Gap Is Probably a Page You Already Own](https://groas.com/post/your-ai-content-gap-is-mostly-pages-you)
  [October 19, 2026 • 10 min read](https://groas.com/post/your-ai-content-gap-is-mostly-pages-you)

  [Written by Alexander Perelman](https://groas.com/post/your-ai-content-gap-is-mostly-pages-you)
* [![A salesman slides a photo of a thriving 'treated' fern across a bench, but the untouched 'control' fern beside it looks exactly as healthy.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/a6f7652d-5bfa-488a-8516-4c848a634174.png)](https://groas.com/post/before-you-buy-ai-overview-software-run-2)
  ## [Before You Buy AI Overview Software, Run This 20-Page Holdout Test](https://groas.com/post/before-you-buy-ai-overview-software-run-2)
  [October 19, 2026 • 11 min read](https://groas.com/post/before-you-buy-ai-overview-software-run-2)

  [Written by Alexander Perelman](https://groas.com/post/before-you-buy-ai-overview-software-run-2)
* [![A freshly painted front door with a shiny doorbell and wreath is nailed shut with planks and padlocked, a thick audit report waiting on the doormat.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/f9912121-b087-4e9b-a030-d7411af572dc.png)](https://groas.com/post/your-ai-seo-audit-recommended-schema-mar)
  ## [Your AI SEO Audit Checked Schema. Did It Check Whether Bots Could Load the Page?](https://groas.com/post/your-ai-seo-audit-recommended-schema-mar)
  [October 19, 2026 • 9 min read](https://groas.com/post/your-ai-seo-audit-recommended-schema-mar)

  [Written by Alexander Perelman](https://groas.com/post/your-ai-seo-audit-recommended-schema-mar)
* [![A winner's podium built from stacked dice with a tiny trophy on second place, a loose die mid-roll behind it: an AI 'ranking' is just one roll.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/f2a89e28-b9fa-4e97-90c1-3925cb94db17.png)](https://groas.com/post/why-your-ai-visibility-number-changes-ev)
  ## [Your AI Visibility Score Is a Sample, Not a Ranking](https://groas.com/post/why-your-ai-visibility-number-changes-ev)
  [October 19, 2026 • 10 min read](https://groas.com/post/why-your-ai-visibility-number-changes-ev)

  [Written by Alexander Perelman](https://groas.com/post/why-your-ai-visibility-number-changes-ev)
* [![A doormat worn bare by countless muddy footprints beside a doorbell still in its factory plastic, never pressed: many visits, no real callers.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/2c7cbdba-721a-4653-91b8-9e200d5207e9.png)](https://groas.com/post/1-231-robots-txt-checks-784-homepage-ans)
  ## [812 AI Fetches, Zero Live Retrievals: What Our Edge Logs Say About AI Visibility](https://groas.com/post/1-231-robots-txt-checks-784-homepage-ans)
  [October 19, 2026 • 9 min read](https://groas.com/post/1-231-robots-txt-checks-784-homepage-ans)

  [Written by Alexander Perelman](https://groas.com/post/1-231-robots-txt-checks-784-homepage-ans)
* [![Tabletop model of a bouncer checking a long queue of figures all tagged "CRAWLER", turning most away: claimed bot visits aren't verified ones.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/ae5af5c6-5ee6-402b-90da-4f3a1a684a96.png)](https://groas.com/post/build-an-in-house-ai-mention-tracker-a-s)
  ## [Build Your Own AI Mention Tracker for ChatGPT, Gemini and AI Overviews](https://groas.com/post/build-an-in-house-ai-mention-tracker-a-s)
  [October 19, 2026 • 10 min read](https://groas.com/post/build-an-in-house-ai-mention-tracker-a-s)

  [Written by Alexander Perelman](https://groas.com/post/build-an-in-house-ai-mention-tracker-a-s)
* [![In a library, a buyer ignores a spotlit, roped-off "SPONSORED" display and pulls the annotated source book from the shelf beneath it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/2b794319-6d41-4954-b9f1-894acb422991.png)](https://groas.com/post/ads-will-take-the-top-of-the-ai-answer-b)
  ## [AI Answer Ads Will Get Pricier. The Citation Beneath Them Will Matter More: 5 Predictions](https://groas.com/post/ads-will-take-the-top-of-the-ai-answer-b)
  [October 19, 2026 • 10 min read](https://groas.com/post/ads-will-take-the-top-of-the-ai-answer-b)

  [Written by Alexander Perelman](https://groas.com/post/ads-will-take-the-top-of-the-ai-answer-b)
* [![Three rubber stamps reading Mentioned, Cited and Paid beside a page where all three are stamped on one spot into an unreadable violet blot.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/7be629c1-5a4b-45cb-8276-aedab44dcb2f.png)](https://groas.com/post/the-ai-search-glossary-for-business-owne)
  ## [The AI Search Glossary: Mentioned, Cited, Paid, and Other Words Vendors Blur](https://groas.com/post/the-ai-search-glossary-for-business-owne)
  [October 19, 2026 • 9 min read](https://groas.com/post/the-ai-search-glossary-for-business-owne)

  [Written by Alexander Perelman](https://groas.com/post/the-ai-search-glossary-for-business-owne)
* [![A polished gauge clamped to a burst copper pipe reads red while water sprays past it, showing that monitoring a leak doesn't fix it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/a6f184da-c00f-4f75-ae6b-a06985a6ace1.png)](https://groas.com/post/monitoring-tool-vs-done-for-you-aeo-vs-a)
  ## [AI Citation Tracker vs Freelance SEO vs Done-for-You AEO: Who Ships a Fix in 90 Days?](https://groas.com/post/monitoring-tool-vs-done-for-you-aeo-vs-a)
  [October 19, 2026 • 10 min read](https://groas.com/post/monitoring-tool-vs-done-for-you-aeo-vs-a)

  [Written by Alexander Perelman](https://groas.com/post/monitoring-tool-vs-done-for-you-aeo-vs-a)
* [![A worn, fingerprinted page lies untouched beside a crisp page full of cut-out holes where passages were snipped: read often versus actually quoted.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/1b8e1b95-9792-4557-878d-1ce08661ba68.png)](https://groas.com/post/250-bot-visits-zero-citations-a-postmort)
  ## [250 AI-Crawler Fetches, Zero Answers: The Pages We Built to Be Read, Not Quoted](https://groas.com/post/250-bot-visits-zero-citations-a-postmort)
  [October 19, 2026 • 11 min read](https://groas.com/post/250-bot-visits-zero-citations-a-postmort)

  [Written by Alexander Perelman](https://groas.com/post/250-bot-visits-zero-citations-a-postmort)
* [![Clay figure diligently logs readings from five gauges on a leaking pipe as water floods his ankles, ignoring the wrench that would actually fix it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/afd120b1-672f-47bd-afe4-8f6b0a312a7f.png)](https://groas.com/post/ai-citation-trackers-ranked-which-tools)
  ## [AI Citation Trackers Ranked: Which Ones Help You Win Prompts?](https://groas.com/post/ai-citation-trackers-ranked-which-tools)
  [October 19, 2026 • 10 min read](https://groas.com/post/ai-citation-trackers-ranked-which-tools)

  [Written by Alexander Perelman](https://groas.com/post/ai-citation-trackers-ranked-which-tools)
* [![A tiny paper web page on a toy truck passes three open model garage doors but halts at a fourth, shut orange door: one failed gate blocks the citation.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/552a0a2b-ec9b-4132-b6f9-49eb5ff54610.png)](https://groas.com/post/why-ai-skips-your-page-the-four-gates-be)
  ## [Why AI Skips Your Page: Four Gates Between a Buyer’s Prompt and a Citation](https://groas.com/post/why-ai-skips-your-page-the-four-gates-be)
  [October 19, 2026 • 11 min read](https://groas.com/post/why-ai-skips-your-page-the-four-gates-be)

  [Written by Alexander Perelman](https://groas.com/post/why-ai-skips-your-page-the-four-gates-be)
* [![Tiny model construction site: dozens of workers dig, pour and lift while one man sits on a lookout tower with binoculars — watching is the easy part.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/cd5647c0-beb5-48e6-be53-07046a38d8c8.png)](https://groas.com/post/what-it-actually-costs-to-get-into-googl)
  ## [The Real Cost of Getting Into Google AI Overviews: Tracking Is the Cheap Part](https://groas.com/post/what-it-actually-costs-to-get-into-googl)
  [October 19, 2026 • 10 min read](https://groas.com/post/what-it-actually-costs-to-get-into-googl)

  [Written by Alexander Perelman](https://groas.com/post/what-it-actually-costs-to-get-into-googl)
* [![Cartoon of a consultant aiming a thermometer at a burning house, telling its owner they now track it hourly: monitoring the problem instead of fixing it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/40050e0b-9379-4f70-9b7e-006864aaf15c.png)](https://groas.com/post/welcome-to-your-ai-visibility-dashboard)
  ## [Welcome to Your AI Visibility Dashboard. You’re Still Not Cited.](https://groas.com/post/welcome-to-your-ai-visibility-dashboard)
  [October 19, 2026 • 9 min read](https://groas.com/post/welcome-to-your-ai-visibility-dashboard)

  [Written by Alexander Perelman](https://groas.com/post/welcome-to-your-ai-visibility-dashboard)
* [![Cartoon of a business owner in an empty stadium staring at a dazzling scoreboard over a field with no players, as monitoring tools track but never play.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/d366e4c9-5837-40d2-b680-e5058efeed91.png)](https://groas.com/post/is-there-software-that-just-gets-me-into)
  ## [Can Software Get You Into AI Overviews? Six Buyer Questions, Answered](https://groas.com/post/is-there-software-that-just-gets-me-into)
  [October 19, 2026 • 11 min read](https://groas.com/post/is-there-software-that-just-gets-me-into)

  [Written by Alexander Perelman](https://groas.com/post/is-there-software-that-just-gets-me-into)
* [![Clay consultant happily photographs a burst pipe flooding a shop while the soaked owner holds a thick report and his sealed toolbox floats unused.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/81f7c9fd-5702-44af-95da-c5c04f609fd3.png)](https://groas.com/post/your-monthly-ai-visibility-report-brand)
  ## [Your AI Visibility Report Is 14 Pages Long. What Changed?](https://groas.com/post/your-monthly-ai-visibility-report-brand)
  [October 19, 2026 • 11 min read](https://groas.com/post/your-monthly-ai-visibility-report-brand)

  [Written by Alexander Perelman](https://groas.com/post/your-monthly-ai-visibility-report-brand)
* [![An auction bidder frantically raises his paddle while the podium librarian ignores him, calmly copying a quote from a book: money can't buy a citation.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/308d05da-d13f-488e-a962-934e858ee000.png)](https://groas.com/post/7-ai-overview-myths-i-had-to-unlearn-aft)
  ## [7 AI Overview Myths I Had to Unlearn as a Google Ads Buyer](https://groas.com/post/7-ai-overview-myths-i-had-to-unlearn-aft)
  [October 19, 2026 • 10 min read](https://groas.com/post/7-ai-overview-myths-i-had-to-unlearn-aft)

  [Written by Alexander Perelman](https://groas.com/post/7-ai-overview-myths-i-had-to-unlearn-aft)
* [![A tiny shopkeeper shouts through a megaphone outside his own shop while a giant magnifying glass examines the crowd gossiping about him across the square.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/07593097-fcab-4da7-a7cb-79c4fe2ac440.png)](https://groas.com/post/fix-your-own-pages-or-get-talked-about-e)
  ## [What Gets You Cited by AI: Your Pages or Everyone Else’s?](https://groas.com/post/fix-your-own-pages-or-get-talked-about-e)
  [October 19, 2026 • 10 min read](https://groas.com/post/fix-your-own-pages-or-get-talked-about-e)

  [Written by Alexander Perelman](https://groas.com/post/fix-your-own-pages-or-get-talked-about-e)
* [![A deli take-a-number display reads 'Now serving 12' while a ticket marked 847 for a schema fix waits beside it, stuck in someone else's queue.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/5218d411-f027-44ba-8d9c-fb351fc9d0a9.png)](https://groas.com/post/how-to-run-aeo-on-client-sites-you-don-t)
  ## [How to Ship AEO Fixes on Client Sites You Don’t Control](https://groas.com/post/how-to-run-aeo-on-client-sites-you-don-t)
  [October 19, 2026 • 10 min read](https://groas.com/post/how-to-run-aeo-on-client-sites-you-don-t)

  [Written by Alexander Perelman](https://groas.com/post/how-to-run-aeo-on-client-sites-you-don-t)
* [![A duct-taped cardboard telescope tagged "$30" magnifies a single red-circled empty cell on a spreadsheet: cheap DIY tracking that finds the gap.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/42ff6999-c754-4f8b-85d5-e0689a716885.png)](https://groas.com/post/one-marketer-30-days-building-an-in-hous)
  ## [One Marketer, 30 Days, $30: Build an AI Visibility Tracker That Finds Citation Gaps](https://groas.com/post/one-marketer-30-days-building-an-in-hous)
  [October 19, 2026 • 10 min read](https://groas.com/post/one-marketer-30-days-building-an-in-hous)

  [Written by Alexander Perelman](https://groas.com/post/one-marketer-30-days-building-an-in-hous)

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## Structured data

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